Years of mystery shopping expertise, now with modern neurofeedback: a clearer, evidence-led view of every customer experience.
Mystery shopping captures what was delivered. Mynd Metrics adds synchronized response data showing when attention rose, engagement fell or the experience changed direction.
Expert shoppers assess the service journey against standards that matter to your organisation.
Discreet neurofeedback tracks focus, engagement and relative experience changes through the visit.
Optional video and trigger images connect signal changes with the exact customer moment.
Human-reviewed findings turn combined evidence into clear priorities and practical actions.
Simple visualisations help teams find the moments that matter, compare service outcomes and understand why a score moved.
See where focus, engagement and experience changed, and align every meaningful spike or drop with the moment that caused it.
Experienced shoppers assess the standards, behaviours and service details your customers encounter every day.
Add optional AI-assisted video review to examine service quality, communication and moments that warrant human attention.
Mynd Metrics reveals where to investigate, not what someone definitively thought or felt. Every signal stays connected to evidence, confidence and human review.
Compare familiar service measures with focus, engagement and experience indices.
See the images aligned with significant spikes and drops, selected for client reporting.
Review service quality, tone and observable cues as probabilistic prompts, not facts.
Download a consolidated view of findings, evidence, confidence and recommended actions.